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WRITING
Pen to Paper
Though ‘writing’ has moved on to ‘keyboard to file’,
the essential principles of clarity and accessibility still apply.
- Tailor-Made - writing with the reader in mind, to explain
and enthuse, according to brief
- Subject Areas - all subjects tackled but areas of special
expertise include Reference (Geography, History, Sport) and Travel (British
Isles, Poland, Southeast Asia - especially Singapore)
- Captions - to add information and insight for pictorial publications
- Sales Material - jacket blurbs, catalogue descriptions, advance
information sheets, etc
- MS Word - can deliver for either Mac or PC platforms
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